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Showing posts from January, 2020

Importance of Chatbot in Business

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A chatbot is a computer-generated application that allows virtual conversations with customers across websites, applications, and social media platforms. Chatbots helps companies and brands to interact with their customers through various platforms without any disruptions. They can help businesses to achieve their goals and to reach a wider audience. Benefits of Chatbots in Business  Chatbots are helping businesses to find new ways of marketing and engaging their customers simultaneously. It has become an important strategy to generate leads, revenue and profits to businesses. Some of the benefits of Chatbots in businesses is as follows:   Less Operational costs Chatbots are helping businesses to cut down their operational costs to a minimum. Chatbots can provide a solution to the repetitive queries of customers. It helps the customer service agent to focus on bigger and complex problems rather than the mundane daily tasks. It also helps

Importance of Augmented Reality in Business

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Augmented Reality is one of the most trending technologies that transformed the way marketers are communicating with consumers. With the emergence of AR technology, marketers, as well as researchers, are finding new ways to explore the endless possibilities opened by this amazing technology. Be it the field of education, business, research, automobile industry augmented reality is going to play a very prominent role in the coming days. Augmented Reality projects or overlays a virtual object on a real environment using 360 degree and 3D experience through audio and video. It has helped to create a digital world where one can visualize the things the way they want to see it. Augmented reality can change the shape of business in the immediate future. With the help of this amazing technology, customers will be able to visualize how a particular product looks like, the color, size, etc. At present, certain e-commerce apps offer the augmented reality to visualize what the