Posts

Showing posts from February, 2021

Importance of Online Learning in the Times of Covid 19 and Beyond

Image
  Due to the Covid 19, the lockdown was imposed worldwide. Educational institutions like schools, colleges, etc. were shut down and students were forced to stay indoors. The main challenge faced by the education sector at that time was the continuation of learning for students. The education sector started looking for new ways to ensure the continuation of the learning process for children.   The pandemic has shown how the education sector needs to adopt the technology to move forward. Online learning is the most trending thing happening in the education sector now. Even though the transition to online learning during the pandemic raised lots of concerns from the parents, teachers, and the students, slowly it became the normal  norm.   Compared to traditional classrooms, online learning has its own advantages. Online learning provides highly interactive and effective learning for the students. Students and teachers can use tools like live streaming, chat, instant messaging, video c

Benefits of E-commerce Chatbots & How to Use them Effectively

Image
  The introduction of chatbots to e-commerce helped to provide a personalized customer experience and engender customer loyalty. The AI chatbots were an instant hit in the e-commerce sector as they helped to reduce the workload.   There are lots of benefits of having chatbots in the e-commerce sector. Chatbots provide 24/7 services to e-commerce sites. Integrating a chatbot to your e-commerce sites allows businesses to assist customers by simply answering the questions. Chatbots can give instant replies to customer queries through engaging conversation. Chatbots can notify customers regarding new products, out of stock, offer alerts, and can also provide suggestions regarding alternate products. They can also help in recovering abandoned shopping carts. Chatbots can notify customers regarding the items they added to the cart and left. They can provide customers last-minute offers and deals and urges customers to buy the products.   Chatbots help to provide personalized service

How to Improve Online Marketing with AR?

Image
  Technology is slowly making its way to-day-day life of people in general. The ongoing pandemic has shown how technology can support people during difficult times. As everything went awry, educational institutions, offices, shops, businesses were forced to shut down due to the widespread of the covid-19 virus.   Now technologies like Augmented Reality [AR], Virtual Reality [VR], etc. are being used for conducting online classes, business meets surgeries, marketing, etc. The relevance of Augmented Reality and its applications become more evident during the pandemic.   AR helped the customers to do their online purchases without any second-guessing. The AR incorporated online stores allowed customers to try the product before purchasing it. It helped customers to use a virtual fitting room for trying out clothes, make-up, and see whether their desired furniture fits well in their home.   Many e-commerce businesses adopted AR as a marketing strategy to expand their business.